Richard Hirsh and his wife Diana instantly fell in love with the surrounding Santa Monica Mountains in 1986 and officially broke ground on the property in 1998.  In partnership with his brother Bill, the Hirsh family would embark on a decades long journey to develop Cielo Farms. Their passion for entrepreneurship and steadfast dedication to the wine making process has culminated in both the Woodstock & Estate Wine Collections.  Having planted their first grapes in 2001, with a focus on Syrah and Cabernet Sauvignon wines, their current assortment includes over a dozen different varieties, and can be found locally at the Four Seasons Westlake, Saddle Peak Lodge, Mastros Steakhouse, Soho House Malibu and Geoffrey’s Malibu to name a few.

Over the last seventeen years, Cielo Farms and the Woodstock Collection has grown to include a members-only Wine Club, and a sought after Special Events & Filming Space.  This Tuscan inspired estate currently spans over thirty acres, boasts expansive views of the Malibu Hills, and offers unmatched serenity and seclusion amongst the hundreds of olive trees.  Whether you’re looking join this exclusive “wineyard” experience, shop our collection, or inquire about a unique event space, the Hirsh family warmly invites you to Cielo Farms. Where the sky and our little slice of heaven on Earth awaits.

Team Members


Co-founder of apparel brands Melrose, John Paul Richard, Fever and global luxury apparel brand, VINCE, is also the trailblazer behind Cielo Farms, making Cielo Malibu Estate wines, and The Woodstock Collection in Malibu, California. CIELO FARMS culminates years of love for The Malibu Mountains. Hiking, wine drinking, family, sunsets, music, and “working the Ranch”,  are the  obvious “attractions” at Cielo.

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This Tuscan inspired 30 acre Vineyard-Ranch, was designed by renowned  Montecito architect Bob Easton. “We all love the lifestyle, this entire area is so exciting!”

On the weekends you can find him with his wife Diana of 40 years, “hanging out” at Cielo Farms with family and friends.

Chief Operating Officer

Robert oversees the entire Hirsh Collection operations, managing vendor and wine club member relations, as well as the wine making process from start to finish. He is currently in the process of expanding the Hirsh Wineyard brands, wine club experience, and special event spaces.

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In addition to his role at Cielo Farms, he currently serves as the COO of his family’s renowned fashion brands John Paul Richard and Fever. Robert currently resides in Westlake Village, CA with his beautiful wife Catalina and their four children.

Ranch Manager

Our resident Ranch Manager has been an invaluable member of the Cielo Farms family for over ten years. A wonderful person with great skill and passion, he always keeps our vineyards looking immaculate. 

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Beto is married with two wonderful boys and looks forward to seeing you at the Farm.